System JO Partners with Impulse Novelties for Closet Collection

By: Jack MacNamara, Staff Writer

CHATSWORTH, CA — We can now confirm that adult intimate lifestyle pleasure toys brand Impulse Novelties, has secured a new partnership with personal lubricant innovator System JO to include a foil sample of System JO lubricant with Impulse Novelties’ Closet Collection and Black Door products.

According to both Impulse and System JO, the new partnership offers consumers an opportunity to try a sample of System JO lubricant that has been paired with Impulse Novelties’ collection.

“We are happy to be partnering with a company who shares the commitment to providing an outstanding quality product to the consumer,” said Impulse Novelties founder and designer, Ernestine Touon. “The System JO lubricants are the perfect enhancement for our products and we are excited about this endeavor.” said Town.

Impulse Novelties’ Closet Collection will now include a sample of System JO AGAPÉ specifically designed to mimic a woman’s natural lubrication by matching the ideal pH range of a healthy vaginal environment. AGAPÉ’s water-based formula is free of glycerin, glycol and parabens. The light formula provides a delicate glide with any Closet Collection pleasure product to improve comfort and heighten pleasure.

The popular Black Door Collection from Impulse Novelties is a collection of anal pleasure products for him and her. The Black Door Collection will now come with a sample of System JO H2O Jelly Light, which is perfect for more adventurous play. H2O Jelly Light provides users with a thicker texture, with no stick or tack, for toy use and anal play. The H2O Jelly Light is formulated using a plant-sourced glycerin and provides a paraben-free option.

“Just as a lubricant must be felt to truly become loved — so do Closet Collection Toys/Black Door Toys. I first came in contact with this luxury line back in my retail days and the silky smooth finish was more than memorable,” said System JO product education specialist, Ryan McCrobie.

“As a lubricant manufacturer, part of our sexual education platform is to ensure that lubricants are always used in conjunction with toy-play. Not only does it establish a more comfortable experience from start to finish, but it also empowers users to explore new options.” said McCrobie.

Retailers interested in picking up either the Closet Collection and/or Black Door products with the new System JO samples, can contact Impulse Novelties corporate offices via email Info@theclosetcollectiontoys.com | Sales@theclosetcollectiontoys.com.

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