SAMUT PRAKAN, THAILAND — (10-29-22) — Thai media tycoon Jakapong ‘Anne’ Jakrajutatip has purchased the Miss Universe Pageant for $20 Million dollars.  Yes, the company that runs the Miss Universe pageant has been purchased in a multi-million dollar deal by the transgender Thai celebrity, who says she hopes the organization will help boost her country’s tourism industry and inspire other young women.

Jakapong ‘Anne’ Jakrajutatip, the CEO and majority shareholder at international conglomerate JKN Global Group, completed the acquisition of the Miss Universe Organization earlier this week for $20 million, saying the company will make for “a strong, strategic addition to our portfolio.”

“It’s a universal platform… I can become the aspiration for so many people, in particular women, LGBTQ, so they can transform,” Jakrajutatip told Reuters on Thursday.

The Miss Universe Pageant has been running for 71 years and is broadcast to 165 nations. Jakapong said she believes that “every country” involved, not only Thailand, “will get tourism income” from the project, adding that it will fit into her country’s “Five F-factors” tourism initiative (fighting, food, fashion, film and festival).

JKN Global Group – which produces television shows, films and a wide range of other products, said it created a US-based subsidiary, JKN Metaverse, to operate the Miss Universe Pageant.

Jakapong ‘Anne’ Jakrajutatip is also known for her activism, having established the Life Inspired For Thailand Foundation to advocate on behalf of other transgender people.

Article by: Paul Goldberg, Staff Writer

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