BREMEN, GR — (09-10-20) — Multi award-winner Pipedream Products has opened several warehouses and distribution hubs in Europe over the past few months, and now it is fortifying its international presence with the addition of a strategic European team comprised of three key members; Annika Scherer, Florian Wittich and Lieske Fieblinger.
As part of the company’s global expansion plans, this team was assembled to reinforce Pipedream’s objective of making its award-winning products even more available worldwide and to give customers direct access to top-tier service.
Pipedream EU team will oversee warehouse, headquarters and showroom
Annika Scherer joins Pipedream as its General Manager of Europe. Scherer describes herself as “customer obsessed” and is responsible for all day-to-day operations in the new German-based headquarters, which includes overseeing accounts and sales, strategic analysis and planning for the European market. She also works closely with the U.S. Senior Leadership Team on all of Pipedream’s goals and initiatives.
Florian Wittich, as Senior Sales and Business Development Manager for the EU, services Pipedream clients based in Scandinavia, Benelux, the U.K. and Russia.
He enjoys being involved in strategic decisions that work to solve problems in ways that benefit all involved, and though the pandemic is keeping him off the road for now, Wittich looks forward to going on the road and talking with Pipedream partners in person.
Lieske Fieblinger is Pipedream’s Marketing and Project Manager for Europe, and supports Scherer and Wittich while working closely with the company’s in-house marketing and graphic team.
With a passion for creativity, design, planning and implementation, Fieblinger enjoys creating the marketing infrastructure and strategy to amplify the Pipedream brand in Europe.
“We have an excellent team behind our European expansion, and I could not have asked for better people to manage these essential roles,” said Pipedream Products CEO Matthew Matsudaira. “Annika, Florian and Lieske are doing an excellent job fortifying our brand presence overseas and we’re so proud of what they bring to the table. We are excited for the next step in Pipedream’s strategic international development and appreciate our loyal customers’ support and trust in the process. The Pipedream team and I look forward to offering the industry an even higher level of service.” said Matsidaora.
European retailers can reach the EU team via EMAIL.
Article by: Andy Powell, Staff Writer
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