HORSHAM, PA — (01-29-20) — Xgen products and 2020 “O” Award Winner Cheeks Denim, introduce the “boy short”. The best part is, the new style from Cheeks Denim, is now shipping at Xgen along with the “cheeky-cut” style in time for Valentine’s Day.
“The Cheeks Denim brand is the perfect combination of comfortable and sexy,” said Andy Green, president of Xgen Products. “The new ‘boy short’ style is something retailers have been asking for, and we were happy to oblige.” said Green.
The “boy short” style comes in both dark wash and light wash colors, and is available in small, medium, large and extra-large sizes. The new boy shorts also have a distressed appearance, capturing the stylish vintage worn-out look with frayed hems and seams.
“Valentine’s Day is coming up quick, and we can get these new styles into stores right away,” added Green.
Each Cheeks Denim piece is soft, comfortable, lightweight, and made with stretch denim to provide lift, shape, support and a better overall fit. A front embossed logo button closure & belt loops provide visual accents.
Established in 2009, Xgen continues to be a leading manufacturer of quality adult products with select distribution services to esteemed retailers. Xgen carries such brands as Bodywand, Lapdance Lingerie, Baci Lingerie, The Rabbit Company, ZOLO, OVO and Pleasure Wigs.
Article by: Andy Powell, Staff Writer
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