Adult retailer ‘The Love Doctor’, has won a store visit from The Center for Sexual Pleasure and Health as part of the promotion for completing the entire 16 lessons of the Elevate U series from Eldorado Trading Co.
“One of my favorite parts about my job is working with customers looking to explore their sexuality. I have found that holding classes in retail stores energizes and connects sex-positive adventurers to their local store in really meaningful ways. I am so excited to work with ‘The Love Doctor’ to host an entertaining and informational event!” said Kira Manser, clinical director at The CSPH.
Adult retailer ‘The Love Doctor’, located at 1607 University Ave W, St Paul, MN, can choose either a staff training session for their associates or to host a customer event where Kira will speak about a sexual health topic of their choice. Eldorado can create digital and print marketing collateral to help the winning store promote the event.
Elevate U is a free, mobile-friendly sexual health and wellness education series and retailers who complete all 16 lessons will earn their certification as a Community Sexual Health Resource. Associates who completed the entire series by May 23 were entered to win an in-store educational event with Kira.
“Eldorado has been thrilled with the overwhelming enthusiasm from Elevate U participants,” said Allison Travers, Eldorado’s marketing communications director. “Through either a staff training or customer event, we hope that this store visit will help the retailer strengthen their position in their community as a sexual health and pleasure resource.” said Travers.
Eldorado will be holding three more drawings for a store visit from The CSPH throughout the year. This will give learners more opportunities in the future to win.
Eldorado’s Elevate U series is a free, innovative, e-learning program that empowers Eldorado’s retailers with medically accurate and customer inclusive sexual health and wellness information that elevates in-store discussions beyond basic product focus. Elevate U also teaches learners valuable customer service skills so retailers can offer consumers an excellent in-store experience in order to create repeat business, become a trusted resource in their community and gain a competitive advantage. Since Elevate U’s launch, this cutting-edge program has received great engagement from customers and the industry. Elevate U was recently awarded the 2018 AVN “O” Award for Outstanding Marketing Campaign and received the 2017 StorErotica Award for Marketing Campaign of the Year.
Article by: Andy Powell, Staff Writer
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