PHS Expands with 3 New PRIDE Lines thru Williams Trading

We can confirm that veteran adult distributor Williams Trading Company, have confirmed to our newsroom, the debut and launch of ‘PHS International’ 3 new #PRIDE Lines including Gaysentials, M2M and Bolo. In support of these new product lines, a digital catalog has been created and is now available to all adult retailers – Review Here.

“Retailers can shop with confidence using this simple and easy to use digital catalog, this catalog highlights some great new items to stock up on for PRIDE season,” Deanna K., Vendor Liaison at Williams Trading Co. (WTC), told JRL. “Three lines that bring new unique and fun items to the market, to highlight the LGBT community.” This catalog offers over 200 new products from PHS in one easy to shop wholesale format,” said Liaison. In addition to the digital catalog Williams Trading Co is offering a custom wholesale landing page focusing on key PRIDE Items Here.

As part of this new PHS Pride 2018 launch, Williams Trading Co is offering a “Gaysentials” complete prepacked counter top display to brick and mortar customers. The countertop display (#PHSGSD001) includes the bestsellers from the Gaysentials line packed and ready to go and is available for order immediately.

The following lines are highlighted in the 2018 PHS Pride Catalog: Gaysentials, M2M and Bolo. Along with the counter display PHS is offering a planogram with their M2M line. The M2M Powerbox is a simple out of the box planogram and marketing package. The Powerbox includes customized marketing materials, social media banners and employee swag with customized company logos included. The Powerbox (#PHSM2Mpwr-bx2018) is now in stock and available for order.

“The timing is perfect for the 2018 PHS Pride catalog as retailers are encouraged to use it to stock up inventory for the Pride season,” Scott D., Director of Sales and Marketing at Williams Trading Co. (WTC), told JRL. “The unique counter displays and planograms will be a great addition for our brick and mortar customers. Plus we’re bring adult retailers a bonus, with our digital catalog because it features a direct link to our wholesale ordering site for each line. As our retailers shop the wholesale catalog they can simply click on any page and being automatically redirected to the brand shopped for immediate wholesale ordering.” said Scott D.

Article By: Jack MacNamara, Staff Writer