By: Michael “The Sizzler’ Jacobs, Staff Writer

SYDNEY — Berman Innovations, creator of POP by The Semenette|POPDildo, today confirmed to our newsroom a brand new distribution deal with Sugar And Sas, a boutique wholesaler and distributor of sex toy and novelty products for the Australian market.

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“I am thrilled Sugar And Sas will be distributing POP to the Australian market,” said Berman Innovations CEO Stephanie Berman. “They have a fantastic team, and I love their attention to detail when it comes to smaller, boutique brands. It was an easy decision to have them as our Australian distributor, and I’m excited to see the positive response from this partnership.” said Berman.

“We have received a wonderful response from the Australian market thus far, and to have Sugar And Sas on board to make POP more widely accessible is fantastic. I strive to provide customers with the highest level of customer service along with quality products, and am confident this partnership will achieve that and more.” concluded Berman.

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POPDildo allows partners to mimic traditional intercourse through its proprietary inner tubing and pump system, complete with ejaculation.

“After its success overseas, we are thrilled to be offering POPDildo to Australian retailers,” said Rose Hunt, sales manager for Sugar And Sas.

Australian retailers who have not yet stocked the POPDildo brand can email

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