By: William Lopez, Staff Writer
Informative sales tools provide product details for the brand’s lubricants and enhancers
Award-winning sexual health and wellness product manufacturer Wicked Sensual Care (WSC) has just unleashed upon retail boutiques worldwide, a series of informational product videos for its distribution and retail partners.
Providing an accessible overview of the brand’s lubricants and enhancers, the clips enable store managers, supervisors, sales staff and other organization members to increase their WSC product knowledge.
Designed with the customer in mind, the videos may be utilized by distributors and retailers alike for employee training. Plus retailers, as a sales tool, they can be embedded on websites or displayed on in-store monitors to create greater consumer awareness and assist with point-of-purchase questions. The videos cover information on each WSC product, and highlight the key features and benefits that make the WSC brand stand out.
According to Wicked Sensual Care’s Cassie Pendleton,”The videos as valuable tools in raising consumer awareness of the brand’s unique properties. “The Wicked Sensual Care line of lubricants offers benefits never before seen in the lubricant category. The easier it is to share our distinctive features and benefits, the better. That’s why we created these videos. We want everyone to be able to gain a deeper understanding of our products and garner a sense for how we formulate, as a brand. By watching, sharing, and using these videos as sales tools and training aids, we hope to spread the Wicked Sensual Care message and pass on product and sexual wellness knowledge all the way to the end consumer.” said Pendleton.
Retalers, the release of the videos is the culmination of a year of growth and innovation for Wicked Sensual Care, where the company further solidified its position as a major contender in the personal lubricant category with increased media attention, an emphasis on education, and multiple award nominations.
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